Tuesday, June 24, 2014

FaceBook - Social Media

FaceBook

Facebook was launched in 2004, and it was introduced as a pure social networking site. The reason behind designing a social media site like this was to help people connect and share with  people in his or her life. Maybed we dream, probably the founders too, that it would become one of the most powerful business marketing tools!

And now, Facebook marketing is a valuable asset in the hands of business owners trying to get across to a niche audience. Several social networking sites were launched prior to Facebook. They rode on a wave of popularity for a few months and disappeared without a trace. This is the distinguishing feature between Facebook and many of its contemporaries. It has managed to retain its popularity owing to its constant upgrades, ease of customization and versatility.

Some of it's success as a business marketing tool is because of its wide reach. It is the largest social networking site with more than 500 million active users and also the most visited with more than 1 billion hits per day. The other advantage of Facebook marketing is the control it gives in the hands of an entrepreneur.

Advertisers can expand or limit the message to a particular country by adjusting the settings. Thus, the sale of products is no longer limited to smaller locations and areas. It increases the revenue generation ability, generates leads and sales and targets new business opportunities.

It is Easy to Use Facebook Marketing to Build Your Business

The first step involves setting up an account. Many use their personal account to market their business. This is a common mistake and indicates lack of professionalism. A business account should be separate. It can be a traditional account like the personal one you maintain or a fan page. The fan page will serve as your brand identity.

There are a few design details you should pay attention to. It should have your company logo, website link (if you have a website) and a short paragraph describing your business. On this fan page, you can share links to informative articles, videos and images associated with your business.

After you've designed your Facebook fan page, you must promote it. Invite friends, colleagues, business contacts and potential clients to like and share your fan page. The company website is another place to promote your fan page. With more exposure, the chances of growth and expansion also increase.

Facebook marketing includes paid advertising also. This includes paid  classified ads. Also called Market Place Ads, they are displayed in the side columns of this social networking site. The advertiser pays based on the number of impressions or clicks it receives. It is similar to publishing ads in a local newspaper or magazine. The entrepreneur can decide what he intends his daily or monthly budget to be.

 


 

 

 

 

There are many other methods to increase fans and raise brand awareness. One can host contests, promotions and sweepstakes. Sponsored stories are also a type of Facebook advertisement. It describes people's interaction with an app, fan page or event. It is a paid promotional method.

If you are still unsure of the different method to promote a business via Facebook, you can use help from many online marketing experts.

Monday, April 28, 2014

Web Hosting

Web Hosting
 
Web hosting needs to be watched and carefully prepared to come up with the best results with the website you are preparing to create. With the so many web host companies, choosing the best one is not  easy. There are many factors to be considered before buying their services. To select the one perfect for your needs, shop around and follow these tips.

*  Set a standard. Before you choose a web hosting company, see to it that you already have a layout of your planned website and its purpose so that you will know what you are really looking for. This will make it easier for you to find what's appropriate for your website. Having a list of your requirements also helps.

* Availability of technical and customer support. It is really a big factor to consider knowing that sometimes due to circumstances beyond your control, problems will arise. Therefore you need to check if it's available anytime whatever the mode maybe. Be it an e-mail support ticket, a 24/7 hotline or an emergency help desk as long as you will be entertained right away, much better.

* Back up arrangements. Though it is your responsibility that you have another file of your personal information, it's better to have a hosting company that has back up arrangements. You'll never know what lies ahead, so at least you are assured of your files and there's nothing to worry about.

*  Contingency plans. What if something went wrong, does the hosting company can guarantee their services will not be interrupted? This is very crucial especially if there's a server breakdown or power failure for that matter. Make sure that whatever happens, you can continuously enjoy their services, after all that's the reason of their existence.

* Anti-spam policy. Spamming is very prevalent but this can be prevented if the hosting company has an anti-spam policy. It is very stressful if you'll be spammed every now and then so to avoid the inconvenience it will cause, might as well let the hosting company do their thing to get away with it.

*  Payment method. Of course, always be on the safe side especially in financial matters. As they say, when money talks, everybody listens. Sometimes a webhost  may take advantage of its clients by charging them even if the contract is already cancelled. This holds true when credit card is used for payments. To be safe, look for a web host that accepts payment through Paypal, a safer option than credit card because it can be immediately terminated when disagreement arises.

Don't make an immediate decision. Search for a something or two that may influence your decision in web hosting shopping. Joining discussion forums and reading comments as well as testimonies might help. You need to choose an excellent web hosting business  for you to succeed with your website..

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http://www.jkaHosting.com

FaceBook

 Google+

Twitter

YouTube

Blogger

Wednesday, April 2, 2014

Google+

Google+

Google+

Why did you join Google+ -  Was it because it was a new social media platform to add to your marketing plan, or just because everyone else was encouraging businesses to join.  After all, it's a social network with the "Google" name on it. Whatever your reasons for signing up for a Google+ business account, there is no doubt that it continues to grow into one of the most valuable social media channels for brands today. It can be very beneficial for your brand in helping it reach a wider audience and turn you into an authority in your niche.

Not everyone knows how to get the most out of their Google+ account, though. You've filled out your profile, created a great cover photo, made a few status updates... but what now... Are you getting noticed. Are you reaching your target audience. If you are still trying to figure out the best way to use Google+ for your brand, then there are still plenty of things to learn about increasing your visibility. When you increase your visibility, you broaden your reach and attract more followers from your target audience, and ultimately letting people see that you are an expert in your field.

Here are five ways that you can boost your brand's visibility on Google+:

Know how far you reach - Posting is an important part of staying active on social media. On Google+, it might not be enough to simply add new content to your own profile, especially if you only have a handful of followers. Join some communities that are likely to have a large number of members who could fit with your target audience. Adding new posts to a community page could help you reach an audience of 7,000 instead of limiting yourself to reaching only your 200 followers. Just remember to post valuable content so you don't come across as a spammer.

Get involved through comments - If you want people to add you to their circles, it's important to start a conversation with them. This is easily done by leaving comments on their profiles and posts. As the relationship builds, you will be added to new circles.

Rethink your posts - Content is valuable on social media, but sometimes a plain written post or a link to your blog just isn't enough to capture attention. Rethink how you add content to your profile. Images, for example, can be very powerful. Instead of just posting a link to your blog, post a great image that will link back to your blog. You could see a lot more traffic with a good picture.

Check out What's Interesting - On Google+, you will find a feed of popular posts called "What's Hot." Here you can find a lot of what is trending on the social network- articles, photos, videos, etc. You can leave your own comments on these trending posts, giving you long-term reach as the posts continue to gain exposure.

Google+ continues to be one of the most valuable social media platforms for business. When you use it correctly, you will expand your reach and grow your audience. This contributes to your image as an authority in your field, which is what we all really want from social media marketing.

 


 

 

 

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 FaceBook

Sunday, March 23, 2014

BlogSpot

BlogSpot

BlogSpot

Managing a blog is actually a fun thing to do on the Internet. It is getting more involvement for online marketers and other people. Why lots of people these days come up with the idea of making income from blogging and don't have great results?

Blogging has been around for quite a while however it has developed from the professional writers to every one who is intrigued by the possibility of making extra dollars. They just boast of being a Blogger. Writing a blog will need a bit of time and efforts.

Blogging is really a cultural and social connection and folks like to get connected to you as a person. So be authentic, give the blog site your individuality, be open-minded and honest. What draws people in is a personality in you. Your blog should be your very own expression.

Creating a blog would be the wise course of action. The truth is that you can begin earning money online. The one thing that you may need is to spend some time and bust your tail to begin making money with a blog.

Blogger is a blog publishing service that allows private or multi-user blogs with time entries. It was created by Pyramid Labs, which was bought by Google in 2003. Generally, the blogs are hosted by Google at a subdomain of blogspot.com. Up until May 1, 2010 Blogger allowed users to publish blogs on other hosts, via FTP. All such blogs had (or still have) to be moved to Google's own servers, with domains other than blogspot.com allowed via custom URLs.

The acquisition allowed premium features (for which Pyramid had charged) to become free. In October 2004, Pyrex Labs' co-founder, Evan Williams, left Google. In 2004, Google purchased Picasa; it integrated Picasa and its photo sharing utility Hello into Blogger, allowing users to post photos to their.

Blogging: It's not a fad and it's not going away anytime soon.  As a small business owner, why should you be grateful? Because even the smallest business can use blogging to put a human face on its brand and enable it to look larger than life.

When I get out from behind my iMac and put on my lady clothes, I often address business groups on the art and science of business blogging, since so many small business people don't seem to understand its value. I tell them this: whether you tune up your writing skills to write your own blog or hire someone to do it for you by furnishing them with topics and quotes, a blog allows you to create a foundation upon which all your work and your brand is anchored.

If you've never blogged on behalf of your business before, however, it pays to do some homework before you even tap words onto your computer screen.  What does your audience need? What information can you provide that can help them? And how can you offer advice that appears more earnest and is better researched than others they might come across, all while representing you in the best possible light?

 

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BlogSpot

 


 

 

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